Data Use Toolkit: Dashboards

Public Library Dashboards & Visualization Tools in Wisconsin

Dashboards turn complex datasets into visual summaries helping you spot trends, compare libraries, and make data-driven decisions. Many Wisconsin dashboards use data from the Wisconsin Public Library Annual Report (see section 4.1) and some offer pre-built data visualizations so you can explore data without needing advanced analysis skills. You were trained to be a librarian, not a data analyst, after all!

A data dashboard is a visual display of information that summarizes key metrics, highlights patterns, and helps you interpret large datasets quickly. Well designed dashboards are useful for quickly communicating about data in a user-friendly and intuitive way.

  • Static dashboards: Charts and graphs are pre-rendered and easy to read.
  • Interactive dashboards: Include filters, dropdowns, or selection tools so you can explore the data further.

The WPLC Data Dashboard includes select items from the Annual Report in a visualized format that allows for both individual library data to be displayed, as well as peer comparisons and strategies for benchmarking library data.

In 2024, the WPLC ran a pilot of this LookerStudio data dashboard to help gain understanding on the benefits for libraries having access to a visualization tool of annual library survey data. To date, the WPLC is making this dashboard available to public librarians statewide for free. 

Tip: Training Matters
Before diving into the WPLC Data Dashboard, make sure you start by reviewing the training kit WPLC Dashboard Pilot: Training Materials developed by a Data Analyst at WiLS. 

To get to the dashboard – https://wplc.info/for-libraries/data-dashboard/

South Central Library System (SCLS) “Fast Facts Dashboard”

  • Data included: Circulation, program attendance, technology usage.
  • Features: Real-time data updates; quick overview of library metrics.
  • Use it to: Get an at-a-glance snapshot of your library’s performance.

IFLS Data Dashboard – The IFLS data dashboard is a real-time updating source of statistics on usage at IFLS member libraries. Includes ILS, E-materials, technology use, and website use data. Information can be filtered by specified time periods and some options for visualizations are available. Data can also be downloaded in Excel format.

Northern Waters Library Service (NWLS) Data Dashboard – The NWLS data dashboard is a real-time updating source of statistics on usage at NWLS member libraries. Includes ILS, E-materials, technology use, and website use data. Information can be filtered by specified time periods and some options for visualizations are available. Data can also be downloaded in Excel format.

Wisconsin Valley Library Service (WVLS) Data Dashboard – The WVLS data dashboard is a real-time updating source of statistics on usage at WVLS member libraries. Includes ILS, E-materials,  technology use, and website use data. Information can be filtered by specified time periods and some options for visualizations are available. Data can also be downloaded in Excel format.

  • Focus on what matters: Start with your library’s own data before exploring peer comparisons.
  • Use filters wisely: Narrow by date range, program type, or user group to make insights more meaningful.
  • Export visuals: Charts and graphs can be copied into presentations, reports, or advocacy materials.
  • Keep it simple: Don’t overwhelm your audience. Highlight 1–2 key metrics per chart.
  • Collaborate: Ask a colleague to review your dashboard insights. They may spot trends or questions you missed.