The WPLC Digital Library Marketing Committee has created this set of resources to help libraries and library systems promote Wisconsin's Digital Library to their communities. If you have any questions or requests for specific help, please contact Andi Coffin at acoffin@wils.org.
Press Releases
Templates
- Statewide press release (.docx)
- Local press release template (.docx)
Tips and Strategies
- As much as possible, add local interest content to your press release: quote a staffer or community member, add statistics that reflect your community or region, etc.
- Give context to the news that makes it interesting to read: tie press releases to something happening locally or nationally, to the season, to a holiday, etc.
- If possible, send press releases to a direct contact. If you don't have a direct contact, try to find a person from the organization's contact page, as opposed to a generic email address (like news@news.com).
Graphics
Print Materials
- Wisconsin's Digital Library posters, flyers, and business cards PRINTS AND SHIPS FREE!
- OverDrive/Libby posters, flyers, half-sheets, bookmarks, buttons, etc.
Social Media
Wisconsin's Digital Library on Social Media - Follow and share posts from your library account!
Resources
- OverDrive/Libby social media graphics
Need more help learinng to use Libby and Wisconsin's Digital Library? Check out these recorded and upcoming live training sessions from OverDrive or take this self-guided course from the Wisconsin Public Library Consortium. You can also subscribe to OverDrive's Libby Life blog or get the latest updates delivered to your inbox.